Nissan and Toyota Enter The Metaverse —With Two Different Approaches
Asian car manufacturers Nissan and Toyota make their entry into the metaverse, creating new virtual offices and events for the community.
Tinkering with the Metaverse has become a trend among major brands and companies. This time, it has caught the attention of two of the largest automakers globally, Nissan and Toyota.
On April 22, Japanese automakers Nissan and Toyota announced their entry into the Metaverse to offer new virtual experiences to their users, organizing digital events and building virtual customer service offices.
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According to the Japanese newspaper Nikkei Asia, both companies seek to innovate in the Metaverse, offering immersive exhibitions of their cars through the use of virtual reality ...