Skechers Has Leased The Equivalent Of A 5,000-Square-Foot Location On Virtual Land Owned By Metaverse Group To Develop An Immersive Store At The Fashion Street Estate Located In The Decentraland Metaverse.

Global sneaker brand Skechers is on track to make its existential store at Fashion Street Estate in Decentraland. Skechers has leased the fellow of a,000- forecourt- bottom position on virtual land possessed by Metaverse Group to develop an immersive store at the Fashion Street Estate located in the Decentraland Metaverse. The world’s third-largest athletic footwear brand grounded in Southern California lately submitted a trademark operation to set up a business that will allow virtual marketing of the footwear, and clothes, therefore laying the root for new Metaverse growth eventuality. Skechers has so far filed eight trademark operations, the most recent of which were filed last month for its Sketchers, Bouquets, GoWalk, ArchWalk, and Twinkle Toes brands. Under Armour, Puma, and New Balance are among the other notorious sportswear enterprises that have filed trademark operations for virtual goods. In the environment of virtual goods and retail outlets, Nike is another footwear brand that comes to mind as it has filed fresh trademark requests for Nike and Nikeland. There has been a lot of discussion on Metaverse, spaces where virtual reality and gaming collide since Facebook has changed its name to meta so metaverse will be an integral part of Web3, the coming generations of the internet that emphasizes the power of data and digital means, and it’s gaining the attention of the utmost of the world biggest companies and enterprises.